Responding to the crisis of waste in the Anthropocene, this project reimagines the factory typology not as a closed linear loop, but as an open “curatorial machine” for the Prada Group.
Located adjacent to the Prada Distribution Centre in Arezzo, the design proposes a 50,000 m² “post-production” landscape focused on upcycling. By dissolving the boundaries between “front-of-house” display and “back-of-house” labor , the project intertwines micro-factories, ateliers, and runways into a simultaneous ecosystem. The design process utilized a cinematic, non-linear workflow in Cinema 4D to simulate complex interactions between human craft, robotic systems, and spatial storytelling
Tools: Cinema4D, Rhino
Rong Cao — Selected Works 